• Solutions for Business
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Solutions for Business is a suite of highly targeted, publicly funded products and services offering solutions to real business needs and tackling market failure. 

Designed to drive qualifying businesses forward, it helps them to grow and succeed by providing help in a number of areas. These include starting up, understanding finance, developing people, environment and efficiency, exploiting ideas, international sales and marketing and growing your business. Solutions for Business helps you make the most of business opportunities and challenges. By targeting public money at real business needs, it helps businesses create sustainable success.
 

Government support for innovation

Innovation Advice and Guidance provides businesses with expert knowledge and highly specialised, technical and advanced skills, enabling them to innovate and improve performance. It is part of a range of support offered to businesses in England through the government's new Solutions for Business portfolio.

Innovation in your business can mean introducing new or improved products, services or processes.

There's no point considering innovation in a vacuum. To move your business forward, study your marketplace and understand how innovation can add value to your customers.
 

You can identify opportunities for innovation by adapting your product or service to the way your marketplace is changing. For example, if you're a specialist hamburger manufacturer, you might consider lowering the fat content in your burgers to appeal to the health-conscious consumer.
 

You could also develop your business by identifying a completely new product. For example, you could start producing vegetarian as well as meat burgers.
 

You could innovate by introducing new technology, techniques or working practices - perhaps using better processes to give a more consistent quality of product.
 

If research shows people have less time to go to the shops, you could overhaul your distribution processes, offering customers a home-delivery service, possibly tied in with online and telephone ordering.
 

If your main competitors' products have a reputation for being cheap and cheerful, rather than trying to undercut them on price you could innovate by revamping your marketing to emphasise the quality of your merchandise - and consider charging a premium for them.
 

Innovation is everywhere.

Business Link is the main gateway to all business support both publicly and privately funded.  Business Link Advisors provide independent advice and guidance on the best type of business support that will fit the individual needs of your business.